Mahindra launches the Scorpio Automatic in Egypt
Cairo Wednesday January 27, 2010 (DriveInside.com)
Mahindra & Mahindra Ltd. (M&M), India’s leading automotive brand with a growing global presence, today announced the launch of the Scorpio Automatic in Egypt. The Scorpio Automatic incorporates a fully automatic 6-speed gear box and the powerful 2.2 litre mHawk engine.
Mahindra made its debut in Egypt with the launch of the diesel and petrol versions of its Scorpio SUV in 2008, in partnership with the Bavarian Auto Group.
“We are delighted to expand our product range for the Egyptian market to include the Scorpio Automatic. With in-built intelligent driving modes for an effortless drive and a wide array of smart features, the Scorpio Automatic offers an even greater competitive edge in its segment. Egypt is a strategic market for us and we are soon going to enhance our current product portfolio with the launch of several new products
Moreover, the Bavarian Auto Group, our partner in Egypt, has extensive expertise in assembly and distribution of world class automobiles and will help us further consolidate our presence in the region,” said Mr. Pravin Shah, Executive Vice President, International Operations, Automotive Sector, Mahindra & Mahindra Ltd.
“With its unique combination of ruggedness, utility and style, the Mahindra Scorpio has acquired a large fan following in Egypt and the Scorpio Automatic will only further enhance the brand equity of this iconic SUV. We are also pleased to extend our association with Mahindra in Egypt where it is a well respected brand name,” said Mr. Farid El Tobgui, Chairman, Bavarian Auto Group
About the Scorpio Automatic
The new Scorpio Automatic has been designed to make driving an effortless experience. The car’s intelligent driving modes provide greater vehicle control in a variety of conditions, be it stop-and-go traffic, slippery roads or steep inclines. Moreover, the Automatic is powered by the technologically superior mHawk engine which ensures a smoother drive and better fuel efficiency.
The vehicle has a fully electronically controlled automatic gearbox which results in shorter shift times and hence, improved drivability. The Scorpio Automatic is also remarkably low maintenance due to several advantages. The transmission is permanently sealed and does not require an oil change throughout its life. It also incorporates an adaptive strategy to maintain optimum shift quality through the entire life of the transmission. An inbuilt overheat self-protection strategy and a high self-diagnostic capability are additional benefits.
Safety features include a crash protection crumple zone, child locks, ABS (Anti-lock braking system), and two SRS airbags for the driver and the co driver. The vehicle also incorporates a vehicle security system, as well as an audio system with a CD/MP3 player, pen drive and SD Card compatibility to keep you entertained while on the move.
Mahindra & Mahindra has been growing in stature as an international automotive major. It has assembly facilities in various parts of the globe and exports its global range of vehicles – the Scorpio (known as Goa in Europe), the Bolero and its variants - to Europe, the Far East and Africa. Over the past year, the Scorpio has been successfully launched in markets including Morocco, Kenya, Ghana, Nigeria and Sudan. As part of its growing global spread, India’s most loved SUV is now poised to take on the most challenging market, the USA.